From Media Post’s Raw Blog a brief mention of 40 & Bitter. The context for this is Illeana Douglas & company delivered a keynote panel at OMMA Video (the whole blog post is here):
“Some of the shows being discussed include “Easy to Assemble” and “40 & Bitter,” two online video shows sponsored by IKEA. The group has found creative freedom in new media to do something new each season.”
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